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Why Your Website Needs Video Now More Than Ever

September 21st, 2018

Why Your Website Needs Video Now More Than Ever Since the dawn of time, humans have always been visual beings. We’re drawn to things that make us feel something. We connect with things we see. You could not say one word, and show somebody a painting, drawing, or in this case, a video – and every person would feel something. And with smartphones offering up the ability to film just…

Finding Your Groove in Content Marketing

August 16th, 2018

Conquering Content Marketing is Harder Than it Looks Everywhere you look – there is content. From the videos you consume on your day-to-day social media channels to the billboards you pass everyday, the newspaper ads, and the celebrity endorsements on television – you are surrounded by content. Let’s be real though. A lot of questions loom over the concept of content marketing, even by marketers themselves. Recently, Content Marketing Institute…

Why is a Website Strategy So Important?

August 8th, 2018

Why is Website Strategy So Important? So you’re feeling under the weather. You’re hot and cold with abnormal temperatures, and your body feels like a village of angry munchkins have beat the health out of you. To your credit, you brush it off and tell yourself that you’ll get through it. But then – you’re certain that your cat spoke to you, and now he’s doing an Elvis impression. Oh,…

How Your Small Business Can Look Like a Big Brand on Social Media

July 18th, 2018

How to Apply Big Brand’s Explosive Social Media Tactics for Your Small Business Everyone wants that ‘secret sauce’ when it comes to social media marketing. What does it take to go ‘viral’? How can I get sales to increase through digital? Everyone craves the digital marketing guidebook. The one that gives them all the answers. The one that reveals how to kill the competition, increase sales, and rock their customer’s…

Don’t Wait Until Your Website is Performing Poorly to Redesign or Refresh It

June 28th, 2018

Why It’s Not a Good Idea to Wait Until Your Website is Performing Poorly to Redesign or Refresh It The most cost effective way to fix problems is to avoid them in the first place.  Many businesses assume that the work stops after you launch your new website. A stagnant site, however, can actually be worse than having no digital presence at all. On the other hand, some companies think…

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