Preparing for the Future of B2B Marketing [New 2017 Data]

May 19th, 2017

Preparing for the Future of B2B Marketing There was once a time where outbound sales, email marketing, and having a website were enough for B2B companies to attract customers. Furthermore, salespeople are no longer the go-to resource when a company needs to make a purchase. Thanks to the introduction of social media and content publishing sites, B2B companies have been forced to redefine how they communicate with potential customers. According…

The Biggest Mistakes Small Businesses Make on Social Media

May 11th, 2017

The Biggest Mistakes Small Businesses Make on Social Media You’ve been doing social media for a while now, have posted to your Facebook feeds – and maybe even dabbled in running paid ads (or “boosting” posts). But you’ve yet to see anything out of it. Where are these results everyone keeps gloating about? Shouldn’t you be a celebrity by now with how long you’ve been active on social? And why…

How Effective is Twitter for Small Business?

April 18th, 2017

Does Twitter Work for Small Business? The debate of whether or not Twitter is dying has been a hot topic for about a year now. Just conduct a simple Google search for “Is Twitter dying?” and you’ll find a plethora of information on both sides of the debate. As Facebook rolls out improvements or features on a monthly basis, Twitter has just kind of, well, remained stagnant less a few…

How to Get Your Facebook Posts Seen in Newsfeeds

April 13th, 2017

How to Defeat the Decline in Facebook Organic Reach There was a change in the social media world in 2014 that shook marketers to their cores. A change that no one saw coming, and couldn’t have possibly prepared for. Without a doubt, you saw your business’ Facebook reach and engagement drastically decline. Marketers and small business owners were left baffled, and unsure of what benefits of using Facebook were. Naturally,…

Why Online Reviews Matter to Your Small Business

April 5th, 2017

Why Online Reviews Matter to Your Small Business You’re asking coworkers around the office where to purchase your next vehicle. One chimes in to warn you to absolutely never go to XYZ Auto Sales because they were ripped off. Another confirms their statement with a personal anecdote about their legal nightmare. They suggest ABC Cars instead, reassuring you that they’re friendly, reliable, and honest. Which car dealership do you go…

Page 1 of 1012345...10...Last »