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5 Major Lessons Learned from 2017 Digital Marketing

December 21st, 2017

5 Major Lessons Learned from Digital Marketing in 2017 Around this time last year, I wrote a blog covering the top 6 lessons I learned from social media marketing – specifically, for B2B companies. There were a lot of changes made last year. From Google algorithm overhauls, to massive social media feature rollouts, and shifts in how said social media platforms deliver content to their users – it was the…

Does Blogging for Your Business Still Work?

December 13th, 2017

Does Business Blogging Still Get Results in 2017? By now, you probably know that blogging is one of the best ways to help boost your website’s ranking, generate website traffic, and drive your customer’s down the sales funnel. But is it still effective in today’s fast-paced world of digital? According to Orbit Media’s annual blogger survey, the answer is yes. Check out the staggering results below in Hubspot’s infographic:  …

How Your Company Can Stand Out in the Holiday Noise

November 27th, 2017

How Can You Stand Out in the Holiday Noise? Your inbox was chalk-full of Black Friday deals for over a week now. Your social media feeds have been inundated with ads, promotions, and good deals. All you can hear over the radio waves in between Christmas tunes is the latest and greatest holiday offer. There’s a lot of noise around this time of year – how can you make sure…

3 Social Media Themes Worth Checking Out

October 30th, 2017

3 Social Media Marketing Themes Worth Checking Out There are three new trends emerging in the ever-changing world of social media. Surprised? Probably not. If you can master one, you’ll see noticeable changes in your marketing. Successfully implement two of these, and you’ll see results that matter most to you. But if you execute all three, well, you’re on your way, superstar! Let’s take a look at the three rising…

What Happened When I Tested Social Media Bots

October 18th, 2017

What Happened When I Tested Social Media Bots We knew the day was coming. The day where robots laughed in the face of the half-witted human race as they advanced to become the dominant species. The day where artificial intelligence is far superior than the mortal brainpower of human beings. The day where the efficiency of robots surpasses any human capability. Just kidding. We’re still awesome – for now. Unless…